WILDTANGENT PROPERTIES
The WildTangent Games App is our owned and operated games service that is bundled with many PCs in the world via exclusive deals with PC Manufacturers.
Every month players access more than 1,300 family, casual, and hardcore games across the downloadable, browser, social, and MMO genres. Games in the service come from top developers like Disney, Nickelodeon, Hasbro, Sony, PopCap, Playfirst, Capcom, THQ, Activision-Blizzard, Ubisoft and others. The WildTangent Games App offers consumers a new way to play, giving them the choice of paying per session with WildCoins or allowing brand advertiser to pay on their behalf. WildTangent.com is our rapidly growing games service reaching millions of game players globally.
PARTNER PROPERTIES
Advertisers can enjoy the benefits of network reach by running campaigns across our extended network of partner sites. We partner with premium properties that deliver reach against highly targeted gamer demographics and then consult with them to create unique ad products that are native to their content. A growing list of social game developers have adopted our
BrandBoost platform, which enables brands to dynamically integrate advertising into top games on Facebook while enhancing the player experience.
REACHING YOUR TARGET AUDIENCE
WildTangent delivers millions of monthly unique users globally across all major gaming segments including casual, core and family.
Advertisers can target by channel, genre, theme, and by individual games to effectively reach their demographic and psychographic target.
CASUALOur Casual channel is 72% female and 82% over the age of 25. The channel enables advertisers to align themselves with top casual game franchises like Bejeweled, Diner Dash and The Price Is Right. Current advertisers in our Casual Channel include P&G, Kraft and Wal-Mart.
KIDS AND FAMILY
Our Kids and Family channel delivers a primary audience of Kids 9-14 with a heavy male skew. Our Kids and Family channel enables advertisers to align themselves with top games from major youth entertainment brands as well as a number of massively multiplayer game worlds like AdventureQuest, and Free Realms. Advertisers in our Kids and Family channel include Cartoon Networks, Kellogg's, and General Mills.
CORE
Our Core channel delivers hardcore Male 13-17 and 18-34 gamers playing top PC titles from the likes of Ubisoft, THQ, and Sierra as well as a number of leading massively multiplayer games. Advertisers in our Core channel include Sprint, Comcast, Microsoft, and EA.